What is architectural visualization?


Architectural visualization
is a graphic representation of an object or town-planning situation in architecture. Today, architectural visualization should include, in addition to the basic information (images of design solutions), artistic components – light, composition, the correct supply of all projected elements.

Design & architecture visualization is a process of graphic representation after which different objects acquire a voluminous visual form. This is a 3D image of the future object.

Studio “Enviso” is a command of professional specialists, which have all necessary for making a perfect architectural visualization. We are open for cooperation and do our job with a creative approach

Architectural visualization history

The first steps in architectural visualization were made by the Egyptians and the Greeks: they made primitive models of buildings before realization. The invention of linear perspective offered architects, engineers and artists a good deal of the proper visual tools to make their designs come to life. The important inventions in computer technology over the last 30 years bought new methods into the world of architecture. Not only has realistic rendering capabilities made it easy for designers to showcase their work, the business itself has become efficient in a way forcing us all to play catch up.

Sphere of using

A complete project of 3D interior architectural visualization is usually used by clients who need to represent the object as realistically as possible. Building the planned facility in a visual editor – is the most rational decision. Before making a computer model can be edited and sent to the customer by e-mail, which is quite convenient. Architectural visualization allows you to take into account many of the nuances and subtleties of future construction.

Stages of visualization

Building a project of 3D interior architectural visualization consists of several stages:

  1. Modeling the scene.
  2. Drawing textures, as well as elements contained in the scene, the distribution and setting of light sources.
  3. Filling the project with various small elements, for example, flower beds, lawns or bushes.
  4. Setting parameters and making the final visualization.

Principles of visualization

Architectural visualization blogs give us a lot of information about the rules of architectural visualization. We worked out dome basic principles of visualization.

The image should be deep

This technique can also distract the viewer from a problematic place. The elements in the foreground will create a mood, and a slightly blurry architecture in the background will still look impressive.

The image don’t need to be ideal

First of all specialists intentionally spoil the models, so that they become closer to our imperfect world. For example, in an interior the fabric will always be with uneven folds, and the outer elements will be slightly deformed. It’s an indicator of professionalism: the best image should be real!

The textures are important

Key elements should be thoroughly worked oud. Especially it concerns glass surfaces, whose thickness and transparency require a delicate approach.

More drama, more

Extreme weather conditions can strengthen the atmosphere, add character and create a more real picture.

The mess can create a real image

Tidy interiors exist only on the pages of glossy magazines. We shouldn’t meet such concepts in real life. Spreading a few stacks of magazines, droping something “accidentally” on the floor, a light mess create the feeling of reality.

The darkness is a benefit

Twilight shots always look good and impressive. The soft glow emanating from the inside gives a sense of coziness to the whole environment. The main thing here is to accurately arrange all the lighting sources and observe the real settings of each element.

Cheap and quick or expensive and thorough?

It’s a big problem for a client to find a good executive of 3D interior architectural visualization. Most of “specialists” make loud offers, but their works leave much to be desired. Quick work doesn’t mean a good result, thorough textures and a creative approach.

If you need a quality architectural visualization, it would be better if you ask the help of the professional team, such as Studio “Enviso”. We always offer you benefits of profitable cooperation, an individual approach to your task and reasonable price.

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